Success for Trust Inheritance TV advertising campaign
One of the U.K’s leading family Will writing and estate planning companies are delighted to announce the success of a recent TV advertising campaign.
Trust Inheritance ran two campaigns, one in the ITV Meridian region, the other nationally on some of the U.K’s most popular Sky Channels including Living and UK Drama.
Ran over 3 weeks, these adverts reached an audience of over 7 million people and have helped the company to generate awareness not only of the brand, but also of the need for individuals to consider making a will.
The campaigns were the company’s second foray into TV advertising and proved to be a huge success. Around half of all the enquiries generated from the ads have gone on to make a Will and this figure is anticipated to rise as more enquiries filter through.
Speaking about the campaigns, Marketing Director Andrew Hall commented:
“We feel it is important to bring to the public’s attention the importance of making a Will and providing a means for them to do this that is both convenient and affordable.”
“We learnt an awful lot about TV advertising and we are looking forward to further campaigns during 2009.”
To find out more about the range of probate, estate planning and living Will services offered by Trust Inheritance, visit their website at: http://www.trustinheritance.com
About Trust Inheritance
Formed in 1990, Trust Inheritance is the leading independent Will writing company in the Country. With a network of nationwide consultants, they offer an easy to use home visit service, offering customers to make a will in the comfort of their own home.